• Würzburg Residenz Palace and Court Gardens
    Würzburg Residenz Palace and Court Gardens ©CTW Würzburg
  • The Wadden Sea
    The Wadden Sea ©Nationalparkverwaltung Schleswig-Holsteinsches Wattemeer
  • Wartburg Castle
    Wartburg Castle ©DZT, Bildarchiv Monheim GmbH
  • Wieskirche Pilgrimage Church
    Wieskirche Pilgrimage Church ©Tourismusverband Pfaffenwinkel
  • Völklingen Ironworks
    Völklingen Ironworks ©Weltkulturerbe Völklinger Hütte
  • Collegiate Church, Castle and Old Town of Quedlinburg
    Collegiate Church, Castle and Old Town of Quedlinburg ©Quedlinburg-Tourismus-Marketing GmbH
  • Speyer Cathedral
    Speyer Cathedral ©Tourist-Information Speyer
  • Berlin Modernism Housing Estates
    Berlin Modernism Housing Estates ©DZT
  • Castles of Augustusburg and Falkenlust in Brühl
    Castles of Augustusburg and Falkenlust in Brühl ©Schlösser Augustusburg und Falkenlust in Brühl
  • Palaces and parks of Potsdam and Berlin
    Palaces and parks of Potsdam and Berlin ©Stiftung Preußische Schlösser und Gärten Berlin-Brandenburg
  • Roman monuments, cathedral and Church of Our Lady in Trier
    Roman monuments, cathedral and Church of Our Lady in Trier ©DZT, Foto-Design Ernst Wrba
  • Town hall and Roland statue in Bremen
    Town hall and Roland statue in Bremen ©BTZ Bremer Touristik-Zentrale
  • Prehistoric Pile Dwellings around the Alps
    Prehistoric Pile Dwellings around the Alps ©Pfahlbaumuseum Unteruhldingen Bodensee
  • Upper Middle Rhine Valley
    Upper Middle Rhine Valley ©Romantischer Rhein Tourismus GmbH
  • Muskauer Park
    Muskauer Park ©Stiftung „Fürst-Pückler-Park Bad Muskau“
  • Museum Island, Berlin
    Museum Island, Berlin ©Staatliche Museen zu Berlin, Bernd Weingart
  • Margravial Opera House, Bayreuth
    Margravial Opera House, Bayreuth ©Bayreuth Marketing & Tourismus GmbH
  • Luther memorials in Eisleben and Wittenberg
    Luther memorials in Eisleben and Wittenberg ©DZT
  • Frontiers of the Roman Empire: Upper Germanic-Rhaetian Limes
    Frontiers of the Roman Empire: Upper Germanic-Rhaetian Limes ©DZT, Gundhard Marth
  • Cologne Cathedral
    Cologne Cathedral ©Köln Tourismus GmbH
  • ©Kloster Lorsch
  • Monastic Island of Reichenau
    Monastic Island of Reichenau ©Tourist-Information Reichenau
  • Maulbronn Monastery Complex
    Maulbronn Monastery Complex ©Staatliche Schlösser und Gärten Baden-Württemberg
  • Classical Weimar
    Classical Weimar ©Weimar GmbH
  • Zollverein Coal Mine Industrial Complex in Essen
    Zollverein Coal Mine Industrial Complex in Essen ©Stiftung Zollverein
  • Hanseatic Town of Lübeck
    Hanseatic Town of Lübeck ©Lübeck und Travemünde Marketing GmbH
  • Messel Pit Fossil Site
    Messel Pit Fossil Site ©Welterbe Grube Messel GmbH
  • Garden Kingdom of Dessau-Wörlitz
    Garden Kingdom of Dessau-Wörlitz ©DZT
  • Fagus Factory in Alfeld
    Fagus Factory in Alfeld ©Fagus Werk UNESCO Welterbe
  • St. Mary's Cathedral and St. Michael's Church in Hildesheim
    St. Mary's Cathedral and St. Michael's Church in Hildesheim ©Hildesheim Marketing GmbH
  • Mines of Rammelsberg, Historic Town of Goslar and Upper Harz Water Management System
    Mines of Rammelsberg, Historic Town of Goslar and Upper Harz Water Management System ©Stiftung Bergwerk Rammelsberg, Altstadt von Goslar und Oberharzer Wasserwirtschaft
  • Wilhelmshöhe Park
    Wilhelmshöhe Park ©Museumslandschaft Hessen Kassel
  • Bauhaus and its sites in Weimar and Dessau
    ©DZT, Jochen Keute
  • Historic Centres of Stralsund and Wismar
    Historic Centres of Stralsund and Wismar ©DZT, Norbert Krüger
  • Old Town of Regensburg and Stadtamhof
    Old Town of Regensburg and Stadtamhof ©Regensburg Tourismus GmbH, Bauercom
  • Bamberg Old Town
    Bamberg Old Town ©Bamberg Tourismus und Kongress Service
  • Germany's Ancient Beech Forests
    Germany's Ancient Beech Forests ©Nationalpark Hainich
  • Aachen Cathedral
    Aachen Cathedral ©DZT

Световно наследство на ЮНЕСКО - устойчив културен и природен туризъм

Тематична година на Националния туристически борд на Германия (GNTB)

С мащабната кампания за тематичната година „Световно наследство на ЮНЕСКО - устойчив културен и природен туризъм“ GNTB популяризира 39-те обекта на ЮНЕСКО в туристическата страна Германия. GNTB е подготвил мултимедиен пакет от мерки, с който да направи обектите на световното културно и природно наследство още по-известни по света и с помощта преди всичко на интерактивни рекламни предложения да събуди сред чуждестранните гости траен интерес към туристическата страна Германия.

В центъра на мероприятията за тематичната година са дейностите онлайн и на мобилни устройства, както и широкото ползване на социалните медии. Централна платформа е уебсайтът на GNTB за тематичната година на адрес www.germany.travel/unescoкъдето ще намерите цялостна информация за обектите на световното културно и природно наследство в туристическата страна Германия. Тук са предоставени интерактивни карти, 360-градусови панорами, снимки и видеоматериали, както и информация на 12 езика. На предназначена за кампанията целева страница е предоставено специално разработено приложение за изтегляне, посредством което пътуващите могат да опознаят осемте регионални маршрута на ЮНЕСКО в Германия. Едно от основните мероприятия в социалните медии е играта във фейсбук  „Моето пътуване във времето през Германия“. Тук потребителите, с помощта на приложението, могат сами да съставят своето пътуване във времето до обектите на ЮНЕСКО и да спечелят пътувания по маршрутите на ЮНЕСКО и до обекти на ЮНЕСКО.

Press kit: Световно наследство на ЮНЕСКО

Съобщения до медиите

Снимки

Press kit: Тематична година 2014 - ЮНЕСКО

Архив

Тематична година 2013: Youth Hotspots in Germany

Контакти и лица за контакти
Marketing and Sales Office of Bosnia and Herzegovina, Bulgaria, Croatia, Montenegro, Romania and Serbia
Tijana Djuričić

c/o Danube Competence Center (DCC)
Knez Mihailova 9
11000 Belgrad


Phone +381 11 655 54 61
Fax + 381 11 655 54 63
tijana.djuricic@germany.travel
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