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International fashion labels. Famous designers. Lifestyle accessories. Attractive prices. TAX FREE Shopping. Architectural highlights. Excellent cuisine. Loving childcare.

Metzingen, 30 km south of Stuttgart, with its world famous OUTLETCITY is like no other. Here shopping is not simulated on green fields outside town, but a real urban shopping and lifestyle experience.

OUTLETCITY METZINGEN offers a unique aggregation of factory outlets of over 60 international top brands, mostly in spacious flagship stores, with year-round price reductions of 30 – 70% (compared to the manufacturer's RRP).

Its reputation as one of Europe’s leading factory outlet locations has already spread around the world. Every year over 3.5 million visitors from all over the world make the town one of the most important international shopping destinations. Tradition of the town as a centre for textiles and the home of the Hugo Boss brand meet contemporary issues: architecture, fashion, design, lifestyle,culture and cuisine.

The historical town of Metzingen, surrounded by a picturesque landscape of vineyards, forests and orchards, is as original and traditional as the OUTLETCITY is future­oriented. The town’s attractions are short transport routes and ongoing changes to its perspectives. Visitors constantly move in an exciting contrast between small country town idyll and the cosmopolitan shopping flair. Here, winemaking traditions and protected buildings that have been carefully restored. There, spacious architecture, fashionable restaurants and visitors from afar with high demands when it comes to consumption and lifestyle.

Metzingen is located in the heart of Europe in the Southern German Neckar-Alb growth region. The pulsing state capital Stuttgart with such global companies as Bosch, Daimler, IBM and Porsche is just about 30 km away. The Stuttgart Trade Fair Centre and the inter­national airport are only a stone’s throw away. From there the luxurious OUTLETCITY METZINGEN Shopping Shuttle or a rental car from Sixt will take tourists straight to Metzingen at a reasonable price. The town is also connected to the German railway network and has an excellent location close to main roads and the A 8 and A 81 motor­ways. Famous German destinations such as Munich, Frankfurt, Heidelberg, Baden-Baden, Black Forrest or Lake Constance can fast and easily be reached.

Brands / Products / Services


The flagship stores of OUTLETCITY METZINGEN offer international top brands with year-round price reductions from guaranteed 30 % up to 70 %*.


Adidas, Armani, Bally, Bogner, Burberry, Calvin Klein, Coach, Crocs, Diesel, Escada, Esprit, Falke, Fossil, Golfino, Hackett, Hugo Boss, Jimmy Choo**, Joop!, Lacoste, Levi’s/Dockers, Marc O’Polo, Max Mara, Michael Kors, Milka, Möve, Moncler, Nike, Oakley, O’Neill, Peak Performance, Pepe Jeans, Petit Bateau, Polo Ralph Lauren, Prada, Puma, Quiksilver/Roxy, Reebok, s.Oliver, Samsonite, Schiesser, Seidensticker, Sigikid, Strellson, Strenesse, Swarovski, Swatch, Timberland, Tom Tailor, Tommy Hilfiger, Windsor, WMF, Wolford ... and many more.

* Compared to the former recommended retail prices.

** as of end of September 2013.

Our shopping guide with a detailed list of all brands and a map can be downloaded online on our website


Cultural Highlights and City Breaks
Even after a successful shopping trip there is a lot to discover in and around Metzingen.

The historical town is as original and traditional as the OUTLETCITY is future-oriented. Its welcoming atmosphere is probably largely down to its long history of winemaking. Appropriately, the town’s seven wine presses are its most famous landmark.

Other highlights in Metzingen that are well worth a visit include the late Gothic St. Martin’s Church and the Old Town Hall. Visitors constantly move in an exciting contrast between small country town idyll and cosmopolitan shopping flair.

The region around Metzingen is dominated by viticulture and agriculture. At the Viticulture Museum and the Fruit-growing Museum, visitors can find out more about both subjects. Both museums offer an interesting and informative insight into the history of wine and fruit-growing as well as the traditional crafts associated with them.

But Metzingen is not only surrounded by charming countryside – there are also a number of interesting towns and cities that are ideal for days out.

MICE, Business Travel, Incentives
Time is money. Therefore, the location of OUTLETCITY METZINGEN is so practical particularly for businesspeople: in the middle of Europe and directly in the growth region of Neckar-Alb. It can be reached quickly using all means of transport, and is close by top class business contacts. Global corporations such as Bosch, Daimler, IBM and Porsche have their location in the large extended region around the state capital of Stuttgart. The international airport Stuttgart and the New Trade Fair Centre Stuttgart with the International Congress Centre are also only a stone’s throw away from Metzingen. Before or after the business appointment: Shopping date. Suits, suits, suits – you will probably not find such a high suit density per square metre anywhere as in OUTLETCITY METZINGEN.

Guided tours through OUTLETCITY METZINGEN and individual specials as part of a supporting programme for MICE guests possible upon request.

Active Lifestyle and Nature
Enjoy the picture book countryside of the Swabian Alb and at the same time do something good for your body – there are wonderful possibilities waiting all around Metzingen. The Swabian Alb Biosphere offers various activities for those enthusiastic about nature and sports. Hiking & biking, a visit to the Marbach stud farm or even golf – the region around Metzingen leave's nothing to be desired.

Health and Fitness Holidays
Bad Urach health resort and spa with its ultra hot mineral spring at the heart of the health and fitness culture, which also boasts the Hohenurach specialist clinics, the Swabian Alb’s health and rehabilitation centre as well as an established spa garden, is located next to Metzingen.

Furthermore OUTLETCITY METZINGEN co-operates with several touristic partners to offer attractive health holidays especially for the Arab and Russian market.


Visit OUTLETCITY METZINGEN on one of the Open Sundays, on the Shopping XXL days with extended opening hours or enjoy our Late Night Shopping with opening hours until midnight and a varied supporting programme that reaches from culinary delights to musical entertainment and special activities for children. A special highlight is the unique event „FASHION & MUSIC“, that takes place every year in July. The innovative event concept combines fashion and music. The combination of fashion shows, international music line-up and brand-conscious shopping does not only attract several ten thousand visitors, but also various celebrities of the world of fashion, music and entertainment.


Sunday Opening with regional specialties market open from 1 p.m. to 6 p.m.


Late Night Shopping open until midnight



Sunday Opening during wine festival open from 1 p.m. to 6 p.m.

December (between Christmas and New Year)

Shopping XXL

Further details available on

Besides, Metzingen’s annual wine festival in October and its annual Christmas Market in the historic city centre in December are always worth a visit.

Group Offers

Benefits for groups arriving by bus include free bus parking at P6 next to the outlets, free information material of OUTLETCITY METZINGEN and the city of Metzingen as well as information about touristic highlights of the region. Additional offers upon request.


OUTLETCITY METZINGEN co-operates with various hotels, restaurants and touristic highlights in the surrounding area and is therefore able to offer thematic tour suggestions to round off a shopping trip to OUTLETCITY METZINGEN that have everything to offer – except boredom.

There is a lot to discover – no matter whether guests have only a few hours or several days.

Hotel packages
Selected hotels in Metzingen, Stuttgart and the region offer special “OUTLETCITY METZINGEN shopping packages” with benefits for shopping tourists.

Shopping Shuttle
The Shopping Shuttle connects OUTLETCITY METZINGEN with Stuttgart International Airport, the Trade Fair Centre and International Congress Centre of Stuttgart as well as selected hotels with OUTLETCITY METZINGEN shopping packages. It runs Thursday to Saturday. Detailed information, schedule and tickets available on

Guided Tours
Guided thematic tours through OUTLETCITY METZINGEN and the historical inner city of Metzingen available on request.

Tourist Guide
OUTLETCITY METZINGEN offers a compilation of thematic touristic tips for every taste to round off a shopping trip to OUTLETCITY METZINGEN available on in several language versions.

Price Conditions

The Sales Guide of OUTLETCITY METZINGEN contains all the information the travel industry needs about OUTLETCITY METZINGEN, its services and discount deals for tour operators and their guests, plus details of customised programme modules for MICE and leisure industry packages put together in cooperation with a wide network of tourism partners.

More information and a PDF-version of the Sales Guide is available on



Tourist Information
Tourist Information
Lindenplatz 4
72555 Metzingen

Tel. +49 (0)7123 925326

Opening hours:
Monday – Friday from 10 a.m.–8 p.m.
Saturday from 9 a.m.–8 p.m.

KIDS CAMP – loving child care
Childcare offered for ages 3 – 12 in the KIDS CAMP
at Mühlstraße 1 (Joop! building), 72555 Metzingen.
Tel. +49 (0)7123 9239052

Opening hours:
Friday from 12 a.m.–8 p.m.
Saturday from 9 a.m.–8 p.m.

A luxurious Shopping Shuttle connects OUTLETCITY METZINGEN with Stuttgart International Airport, the New Trade Fair Centre and International Congress Centre of Stuttgart as well as selected hotels with OUTLETCITY METZINGEN shopping packages. It runs Thursday to Saturday.

Detailed information, schedule and tickets available on the website


Physical Address


Reutlinger Straße 63

72555 Metzingen


Postal Address:


Postfach 1538

72545 Metzingen



Tel. +49 (0)7123 92340

Fax +49 (0)7123 969825