The Germany brand is extremely well positioned in the global tourism market, but travel patterns are changing. How will this affect the competition between destinations? How will Germany position itself in the future?
International travel and marketing experts will be discussing market research findings and best practices in Germany with opinion leaders from 18 countries. Interactive tools such as VoxR will enable delegates and the panel to directly interact with each other.
Afterwards you have the opportunity to go on a post-convention tour to experience at first hand what Germany has to offer as a travel destination.
The four-star Sheraton Munich Arabellapark Hotel is located a few minutes’ walk from the English Garden and is about six kilometres from Munich’s main train station. You can get to this hotel on public transport in around 20 minutes (U4 from Hauptbahnhof to Arabellapark).
The drive from the airport takes around 30 minutes.
We have reserved overnight accommodation for you at the five-star Westin Grand Munich Hotel
close to the conference venue.
On the evening of the first day (8 December) a shuttle service will take you to and
from the get-together at BMW Welt.