Brandenburg - Top destination surrounding Berlin

Here you will find all in one: the vibrant metropolis of Berlin, the Potsdam State Capital – the former centre of Prussia with its castles and gardens (which are part of UNESCO’s world cultural heritage)

– as well as the idyllic Mark Brandenburg countryside with its more than 3,000 lakes and 30,000 km of watercourse - Europe’s most extensive landscape of rivers and lakes.

Responsibilities:

  • Market Research
  • Development of Marketing Strategies
  • Definition of Target groups
  • Development and distribution of products and marketing themes
  • Internal Marketing
  • IRS -Information and Reservation System
  • International Marketing
  • Cross-border cooperations in tourism
  • Delivery of partner services

Towns, Cities and Culture

Brandenburg is renowned as the state of nature, water and cultural heritage. The region is full of palaces and parks, stately homes and gardens. Amongst them is the most famous Palace of Sanssouci. The picturesque castle with its fountains and vineyard terraces is part of Europe’s most significant and extensive park areas that it also hosts the Neues Palais, which is the last large castle complex in Prussian baroque style. Throughout the year, the cultural heritage is highlighted with concerts and performances such as the Potsdamer Schlössernacht (Night of the Palaces).The person who designed Sanssouci Palace was no one less than Prussian king Frederick the Great himself. Frederick was the happiest during his newlywed life at Rheinsberg Palace, an imposing town surrounded by lakes of the Ruppin region. If you are interested in the European history Brandenburg will not disappoint you: there are many stunning places ranging from royal palaces, gothic churches and monasteries, to GDR-heritage and industrial culture. Apart of the palaces and gardens film-making has a long tradition in Brandenburg’s capital. It started in the 1920s when great movie stars like Marlene Dietrich produced movies here in Potsdam-Babelsberg. Today, national and international productions such as Inglourious Basterds by Tarantino are shot in Europe’s oldest film complex. Further Highlights: The Tree-Top Path in Beelitz-Heilstätten, Art Museum Barberini and the Cecilienhof Palace in Potsdam, where the Potsdam Conference will celebrate its 75 year anniversary next year and which will be honored with a special exhibition.

Nature and Active

As Brandenburg is renowned for its access to open landscape and to water, outdoor activities enjoy a great reputation. Anyone who wants to explore the state by bicycle can choose between ca. 7,000 kilometers of cycle paths along rivers like Havel, Oder, and Spree or through forests: all the routes can be planned to suit personal preferences, physical fitness and time. The topography is ideal for cyclists: Brandenburg mainly offers flat countryside, a number of idyllic nature reserves and a multitude of lakes and rivers. Famous paths include Berlin to Copenhagen, which connects the two capitals (www.bike-berlin-copenhagen.com) and the Oder-Neiße path where Europe’s latest meadow landscape awaits you. www.oderneisse-radweg.de. Finally, anyone who would like to combine two activities at a time has a smooth run on the “Fläming-Skate”. The wonderfully asphalted Fläming inline skating path leading through “Baruth Urstromtal” and “Niederer Fläming” (the Lower Fläming) is 100km in length and 3m in width offering cyclists and skaters best conditions for intense legwork. www.flaeming-skate.deThe fascinating waterways of the Spreewald have ceased to be the exclusive preserve of canoeists. A must for every visitor is a punt trip through the idyllic Spreewald or “Venice of Brandenburg”: an atmospheric and secretive labyrinth consisting of thousands of small and larger waterways. Sailing enthusiasts feel perfectly at home on the Scharmützelsee at the traditional spa resort of Bad Saarow. Houseboat fans can travel several hundred kilometres without any need for a driving licence. www.brandenburg-tourism.com

Barrier-free Travel

Accessible travel for all in Brandenburg

In terms of barrier-free tourism or “accessible tourism for all”, Brandenburg is one of Germany’s trailblazers. At the Seehotel Rheinsberg situated at the lake for example, patrons in wheelchairs are not only able to try their hand at ten pin bowling or take advantage of the accessible pool, sauna and sports facilities in the hotel, but can also enjoy further accessible offers in town such as an excursion boat, horse carriage and castle tours. And at the Senftenberger Lake, cycle tours are available both on hand-cycles and Rollfiets (“Duets”) along with tandem cycle excursions for the blind. Haus Dahmshöhe in the northern Ruppin Lake Region is a hotel welcoming all guests, especially those with learning difficulties. Under www.accessible-brandenburg.com you will find detailed and verified information to all issues of accessibility. More than 800 points of interest are listed. Correspondent signs for all of the five kinds of guest groups, including guests with hearing impediments or special dietary needs are listed in touristic brochures.

Social Commitment / Green Travel

Tolerantes Brandenburg
The TMB-Tourismus Marketing Brandenburg GmbH is a cooperation partner of the initiative “Tolerantes Brandenburg” (Tolerant Brandenburg), initiated by the state of Brandenburg. The declaration of this commitment is to prevent racism and discrimination against foreign people.
www.tolerantes-brandenburg.de

Contact

TMB Tourismus-Marketing Brandenburg GmbH

Am Neuen Markt 1 - Kabinetthaus
D-14467 Potsdam

Phone +49(0)331 298 73-0
Fax +49(0)331/ 298 73 59


www.brandenburg-tourism.com

Team

CEO TMB Tourismus-Marketing Brandenburg GmbH

Director Marketing

Head of International Marketing

Head of Brandenburg Group Travel Service

TMB Information- and Mediation Service Brandenburg

Poland