The German National Tourist Board (GNTB) offers media representatives the following publications:
Jun 11, 2025
May 12, 2025
The German National Tourist Board (GNTB) promotes the diversity of Germany as a travel destination with campaigns all over the world. Here you will find Press release on the GNTB's campaigns.
The “Cultureland Germany” campaign focuses on Germany's unique art and cultural offerings - from the wealth of museums and innovative design concepts to globally acclaimed cultural events and German wine culture.
With 16 national parks, 104 nature parks and 17 UNESCO biosphere reserves, Germany offers unique natural landscapes. From April 2025, the GNTB is launching the “Embrace German Nature” campaign to promote the wide range of cycling and hiking routes for sports enthusiasts, families and connoisseurs.
In 2025, the GNTB will continue to promote Germany as a destination with diverse certified offers for environmentally and climate-friendly travel. The “Simply Feel Good” campaign, which has won several international awards, shows how it is possible to enjoy a varied vacation in harmony with the climate and the environment.
The GNTB will be promoting the 50th anniversary of the German Fairytale Route in 2025. This popular tourist trail links various places and regions associated with the life of the Brothers Grimm and their much-loved children’s stories.
In 2025, marking 275 years since Bach's death, the GNTB is using digital tools to guide travelers to German sites celebrating his life and legacy. The platform offers details on Bach-related events like festivals, concerts, and exhibitions. A curated playlist introduces visitors to Bach's music, featuring his works and modern interpretations.
