Impact of the Middle East Conflict on Inbound Travel to Germany

Regular GNTB Market Updates on the Iran Conflict

Status: May 08, 2026 (replaces the versions of May 04, 2026 and April 22, 2026)

The German National Tourist Board (GNTB) is responding to the escalation of the military conflict in the Middle East and its potential impact on inbound tourism to Germany with comprehensive measures. A dedicated crisis task force has been established to coordinate the continuous analysis of data on current developments. The weekly monitoring reports form the basis for intensive exchange with stakeholders, partners in the German and international travel industry, political actors, and cross-border tourism organizations.

Operationally, the GNTB froze marketing budgets for the affected markets immediately after the outbreak of the war and flexibly adjusted or postponed planned marketing activities. Strategically, the GNTB is focusing on European markets for the duration of the conflict (accounting for 77% of all inbound overnight stays). In overseas markets, a differentiated approach is also being pursued based on current analyses and ongoing developments. Continuous customer dialogue and exchange with key accounts in the travel industry and media representatives are being maintained in the Middle East region.

Petra Hedorfer, Chairwoman of the Executive Board of the GNTB, states: “It is already becoming clear that the potential consequences of the military conflicts will extend far beyond the immediate war zones and the duration of the conflict itself. Through our strategic positioning, the situational adjustment of budgets, processes, and structures, the transfer of knowledge, and concrete operational measures, we are minimizing economic risks and supporting our predominantly SME partners in the German tourism industry in international markets.”

[Update dated 8 May 2026]: In anticipation of a potential market recovery, the German National Tourist Board (DZT) plans to gradually resume its marketing activities in the GCC region from May 2026. A key focus will be the travel period around Eid Al Adha, which traditionally generates high demand for international destinations. The aim is to address the increased willingness to travel in the market at an early stage, to strengthen Germany’s positioning in the competitive landscape and to make targeted use of potential demand for the summer season.

Market Assessment

Short-term Impact on Travel Flows Following the Military Escalation

With the outbreak of the war, flight connections via Gulf hubs were initially disrupted and have not yet returned to pre-crisis frequency levels.

According to Tourism Economics, 14% of global international transit traffic is routed through Gulf hubs. Approximately 28 million trips from the Middle East are affected, 60% of which are destined for Europe.

In the event of a three-month period of significant disruption to air traffic and access to airspace across a substantial number of destinations in the Middle East, followed by a gradual reopening in the subsequent weeks, UN Tourism (as of April 15, 2026) estimates that a full recovery of travel could take five to six months after flights resume, pointing to October or November 2026. Under this more uncertain scenario, UN Tourism projects that international tourist arrivals in the Middle East could decline by 24% to 28% in 2026. This would correspond to 24 to 28 million fewer international tourists (more than 2% of global arrivals). Such disruption to travel would result in an estimated loss of USD 40 billion in visitor spending across Middle Eastern destinations.

In Germany, 4.2% of all flight arrivals in 2025 were routed via Gulf hubs. Of these, 55.1% originated directly from the UAE, while 44.9% were transit passengers.

By source market, dependency on Gulf hubs varies significantly: in 2025, 73.2% of travelers from the Gulf states reached Germany via Dubai, Abu Dhabi, or Doha. The share was 31.4% for Singapore, 16% for India, 6.9% for China, and 4.6% for Japan.

[Update 8 May 2026]: Following a 39% year-on-year decline in the number of flight arrivals in Germany via Gulf hubs in March 2026 compared with March 2025, this decline eased slightly to 34% for April 2025 compared with April 2024 (data up to 26 April 2026).

Markets directly affected by the Middle East conflict generated the following inbound volume in 2025: Israel accounted for 0.6 million overnight stays (0.8% market share), while the Gulf states generated 1.2 million overnight stays (1.5% market share). Due to the above-average travel spend of GCC travelers, these declines have a disproportionately high impact on tourism revenue.

Economic Impact

The global increase in economy airfare prices of 24% year-on-year already observed since the beginning of the year has gained further momentum due to the sharp rise in oil and jet fuel prices following the outbreak of the war. As a result of global spot market prices, ticket prices are increasing worldwide, including in countries not directly affected by the conflict.

On April 16, 2026, the Director of the International Energy Agency (IEA) stated that Europe may have only about six weeks of aviation fuel remaining. Some flights between European cities could be cancelled if the Strait of Hormuz is not reopened soon.

[Updated in the version of May 4, 2026]: The EU Commissioner for Sustainable Transport and Tourism, Apostolos Tzitzikostas, stated that despite escalating tensions in the Middle East, the European Union has sufficient aviation fuel reserves for the coming weeks but is preparing precautionary measures should disruptions persist.

The European Commission announced a new “Fuel Observatory” to monitor jet fuel stocks and prevent EU countries from stockpiling fuel at the expense of others. Meanwhile, the EU’s leading energy official, Dan Jørgensen, warned that the severe energy crisis is likely to drive prices higher for months, if not years.

[Updated in the version of May 4, 2026]: OECD Europe ranks first among import regions dependent on the Middle East. The Middle East has typically supplied up to 375 thousand barrels per day, or 75% of Europe’s net jet fuel imports. In April 2026, North America and Africa (Nigeria) are replacing parts of jet fuel imports from the Middle East.

Although crude oil prices rose by 64% in March 2026 following the closure of the Strait of Hormuz, according to Tourism Economics, analysts expect “only” a 5% to 10% increase in base air fares.

[Update 8 May 2026]: According to an analysis of data from Amadeus/Forward Keys for the key overseas inbound markets—such as the USA, China and India—there is no evidence of an increase in average base fares (excluding taxes and surcharges) for flights to Germany in April 2026 compared with April of the previous year. In April 2026, average base fares excluding taxes and surcharges for flights from the UAE to Germany remain above the previous year’s level. For other countries in the region, such as Saudi Arabia, Kuwait, Oman, Bahrain and Israel, prices in April 2026 are lower than in April 2025.

At the same time, gasoline prices have risen significantly, meaning the industry expects an impact on travel costs for car travel in Europe. With a share of 44% in the modal split, the car is the main mode of transport for European travelers to Germany.

[Updated in the version of May 4, 2026]: Deutsche Bahn has announced price stability for ICE ticket prices for one year.

The extent to which oil prices will rise and ticket prices will increase depends, among other factors, on how long the military conflict lasts, when the Strait of Hormuz becomes fully navigable again, when the oil and gas infrastructure is restored, and the outcomes of potential peace negotiations.

[Update 8 May 2026]: Airlines, including Lufthansa, are cutting capacity. According to The Guardian, around 2 million airline seats have been removed from May flight schedules worldwide. This is due to a sharp rise in kerosene prices and increased uncertainty regarding planning. According to Cirium data, around 13,000 fewer flights are scheduled to take place in May; although this represents less than 2% of global capacity, it may be significantly noticeable on individual routes and at hubs.

At present, it is not yet possible to assess how logistics costs in maritime transport—such as for fuel, insurance, and risk optimization of transport routes—will affect trade in goods in the medium to long term.

A potential global economic crisis caused by disrupted supply chains could also weaken tourist flows due to declining purchasing power in affected source markets. However, there are currently no reliable indicators for this.

Shifts in Travel Flows and Market Segments

The European Travel Commission (ETC) provides a comprehensive analysis of the interconnected impacts—particularly driven by disruptions in air transport—in its “Iran Conflict Monitor – Impact on European Tourism” (covering March 17–28). The report highlights a differentiated market sentiment.

Travel behavior is shifting: many travelers are booking earlier than usual to secure current price levels and are increasingly choosing alternative, safe, and cost-efficient destinations. Short- and medium-haul destinations are expected to benefit most from this trend.

Resilience of German Inbound Tourism

Approximately 77% of international overnight stays in Germany are generated by European source markets. In addition, intra-European travel demand is expected to increase in 2026 as a result of the current conflict. European Travel Comission data indicates a rise in intra-European travel intentions by five percentage points compared to the previous year.

This is supported by an initial Appinio study commissioned by the GNTB, which shows increasing travel intent to Germany from key source markets such as the Netherlands and Belgium.

Based on the analysis of various sources, Tourism Economics published several forecast scenarios for German inbound tourism on April 8.

In the baseline scenario—assuming a rapid end to the war—analysts forecast a 1.9% year-on-year increase in international overnight stays in Germany from Europe. In the downside scenario—assuming the military conflict lasts six months—the increase in inbound tourism would shrink to 0.3%.

A more differentiated picture is currently emerging in the overseas markets. For affected transit markets in Southeast Asia, 70% of travel companies are currently reporting postponements or cancellations of trips to Europe, while around 24% expect a redirection of demand in favor of Europe. ETOA reports that around 85% of U.S. group tours to Germany have already been firmly booked.

For GCC markets, the GNTB expects reduced flight capacity, rising prices, and increased cancellations in 2026. At the same time, Germany continues to be perceived as a safe, stable, and climate-attractive destination. The pre-conflict growth forecast of +5% has been revised to –14%, based on flight data and an assumed conflict duration of four months.

For Israel, air traffic restrictions are leading to a significant decline in overnight stays. Based on connectivity and flight data, the GNTB forecasts a –18% decrease in 2026 year-on-year.

For overseas markets overall, Tourism Economics forecasts a 4.5% increase in inbound tourism to Germany in 2026 under the baseline scenario. In the downside scenario, losses of 9.3% could occur.

Stable Demand on Online Travel Platforms

According to analyses by TripAdvisor, demand for travel to Germany recovered shortly after the outbreak of the conflict. This is supported by a strong perception of Western Europe as a safe destination compared to the crisis region. No significant declines in demand have been observed from the US and the EU; only the Asia-Pacific region shows more volatile demand patterns.

Since the beginning of the crisis, Expedia has recorded a slight decrease in search queries for Germany of 1.5% year-on-year, while at the same time reporting a significant increase in gross bookings to Germany of 8.2%.

Conclusion

The military conflicts in the Middle East are having both direct and indirect effects on inbound tourism to Germany.

Opportunities for Germany as a travel destination in international competition are based on its positive image as a safe, high-quality destination and the current trend toward intra-European travel.

[Updated in the version of May 4, 2026]: Among European competitors, Germany benefits from a very competitive price level. According to MKG Consulting, hotel prices in Germany in the first quarter of 2026 averaged €99, slightly below the previous year’s level (€101) and significantly below prices in competing destinations such as France, Italy, Switzerland, Spain, and Austria.

Overall, there are realistic chances that declines from the Middle East can be structurally offset by visitors from Europe and overseas markets such as the USA, China, Japan, or India. Previous crises have already demonstrated the high resilience of inbound tourism due to its broad market diversification.

Provided there is no further escalation of conflicts and no global economic crisis emerges, German inbound tourism could once again prove to be resilient.

Up until the outbreak of the Iran conflict, the GNTB had projected growth in global inbound tourism to Germany of +3.2% for 2026, based on the assumption of a stable geopolitical environment without sharp increases in oil prices or inflation.

Updated projections by Tourism Economics (April 8, 2026) reflect scenario-based adjustments in line with current developments:

Overseas

  • Markets in the Middle East are currently the most affected by the conflict, particularly due to restricted connectivity via key hubs (Dubai, Doha, Abu Dhabi)
  • High structural dependency: 73.2% of flight arrivals from the UAE to Germany are routed through these hubs
  • In March 2026, flight arrivals in Germany via Gulf hubs declined by one third year-on-year.
  • Ongoing operational constraints (airspace closures, reduced flight schedules, route suspensions) are leading to lower capacity, longer travel times, and rising airfares.
  • Travel behavior is shifting towards greater flexibility and value-for-money considerations. This is reflected in shorter booking windows, increased demand for refundable fares, and the use of alternative routing options.
  • At the same time, demand for new travel formats is increasing, including longer stays and combined leisure and remote work concepts.
  • Significant market correction: GNTB forecast for 2026 revised from +5% to –14%
  • High economic relevance despite a modest volume share (1.5% of inbound tourism): GCC travelers generate approx. €3.0 billion in revenue and spend roughly twice the global average
  • Underlying demand remains intact: around 90% of cancelled trips are postponed, indicating recovery potential once conditions stabilize.
  • Against this background, the GNTB has temporarily suspended its campaign activities in the GCC and shifted its focus to the second half of the year. At the same time, continuous exchange with local trade partners and key accounts remains essential in order to closely monitor market developments and prepare for the reactivation of demand. In its communications, the focus is currently on organic social media content that inspires and maintains the visibility of Destination Germany, without being explicitly sales-driven.
  • The Arabian Travel Market (ATM) has been postponed to August 17–20, 2026. GNTB participation is being aligned accordingly in close coordination with trade fair organizers and German partners.

  • Israel is experiencing severe disruptions in air traffic, leading to a decline of 75% in passenger arrivals and a 79% reduction in seat capacity.
  • [Updated in the version of May 4, 2026]: Resilient customer base: according to buyers/international tour operators from Israel (as of April 21, 2026), latent demand remains, which can be reactivated at short notice once conditions stabilize. Germany continues to be perceived as a safe travel destination. Exchange rate developments (euro/shekel) are generally favorable for travel to Europe.
  • Against the backdrop of the severely restricted market situation, the GNTB is closely monitoring further developments and maintaining continuous exchange with local key accounts in order to identify market changes at an early stage and enable rapid reactivation once conditions stabilize.

  • Asian markets show a differentiated but overall stable development. Demand remains intact but is more volatile than in Europe or North America and reacts more sensitively to external shocks.
  • China and India show strong momentum at the beginning of the year, with continued growth expected for 2026.
  • [Updated in the version of May 4, 2026]: Schengen visa applications from China increased by 20% in the first quarter of 2026 compared to the first quarter of 2025.
  • Different levels of dependence on Middle Eastern hubs: China (6.9%) and Japan (4.6%) are only minimally affected and benefit from stable, broadly diversified flight connections via direct routes and alternative European hubs. India, with a share of around 16%, shows significantly higher dependence, but can at least partially mitigate the impact through alternative direct connections.
  • Alternative connections from India to Germany departing from Indira Gandhi International Airport, Chhatrapati Shivaji International Airport Mumbai, and Kempegowda International Airport Karnataka.
  • Indirect impacts affect all markets: longer routes, reduced capacity, and higher prices are slowing booking dynamics and increasing demand for direct connections.
  • The focus of the GNTB market activities is on close monitoring of market developments and ensuring continuous presence. At the same time, exchange with relevant key accounts is being intensified in order to identify market changes at an early stage and respond flexibly.

  • A study by market research firm MMGY from February 2026 shows that international travel intent among U.S. travelers is at a multi-year high: 36% of active U.S. leisure travelers plan to travel abroad within the next six months—the highest level since before 2020.
  • North American markets remain robust. Connectivity and demand remain stable, supported in part by the positive development of air connections between Europe and North America.
  • Operational feedback shows no decline in demand or significant cancellations. Bookings and existing travel plans remain stable. However, customers are taking more time to make booking decisions.
  • According to ETOA data from the end of March, around 85% of U.S. group tours to Germany have already been firmly booked.
  • Canada is recording a strong start to the year (+6% overnight stays) and continues to benefit from stable connectivity.
  • Stability factor target group structure: Travelers to Germany from the upscale segment are less sensitive to economic uncertainties and demonstrate comparatively stable travel intentions.
  • Due to stable demand, the GNTB is focusing on further leveraging potential in North America, particularly through targeted outreach to the upscale segment. At the same time, close cooperation with key accounts is being maintained in order to secure existing bookings, support conversion, and generate additional demand impulses.

Europe

  • Initial impacts of the energy crisis in Europe: several airports in Northern Italy (including Milan Linate, Bologna, Venice, and Treviso) are having to ration jet fuel; strict refueling limits are being applied in some cases for short-haul flights, complicating flight planning and potentially leading to disruptions in air traffic as well as rising prices.
  • [Updated in the version of May 4, 2026]: According to buyers/international tour operators from various European countries (Spain, UK, Italy), as of April 21, 2026, short-haul travel is emerging as the key growth driver in European tourism. At the same time, Europe is benefiting from a substitution effect, as long-haul destinations are increasingly being avoided and demand is shifting toward European destinations. In this context, Germany can position itself competitively, particularly in terms of price levels.
  • In March 2026, flight prices from the UK and Spain to Germany increased only slightly: according to an analysis of data from Amadeus/ForwardKeys, average base fares (excluding taxes and surcharges) rose by 3.1% for the UK and by 1.2% for Spain compared to March 2025.
  • [Updated in the version of May 4, 2026]: Tour operators in European aviation markets report (as of April 21, 2026) that Europe is currently benefiting, as long-haul destinations such as the USA and Asia are being avoided and bookings are increasingly shifting toward Europe.
  • It remains to be seen whether undecided travelers will increasingly opt for holidays in their home country.
  • Implications for GNTB market activities: targeted communication of Germany’s strong value for money compared to competing destinations, along with an increased focus on promoting rail travel as an attractive alternative.

  • [Updated in the version of May 4, 2026]: Buyers/international tour operators report as of April 21, 2026 stable to growing demand within Europe despite geopolitical uncertainties, with a clear focus on intra-European travel. Europe is also benefiting from substitution effects.
  • The Netherlands and Belgium remain key source markets for stabilizing inbound tourism to Germany during the crisis: a GNTB study from March shows increased travel intentions to Germany in the Netherlands from 32% (September 2025) to 37% (March 2026), and in Belgium from 17% to 23%.
  • [Updated in the version of May 4, 2026]: Buyers/international tour operators from neighboring countries report as of April 21, 2026 increasingly short-term travel decisions, accompanied by an overall more cautious booking behavior.
  • Positive platform dynamics for Germany between March and early April: gross bookings +8.2%, travelers +3.7%, flight ticket bookings +24%.
  • [Updated in the version of May 4, 2026]: Buyers/international tour operators from nearby markets report as of April 21, 2026 a very high level of price sensitivity among customers, with active price comparisons prior to booking.
  • Rising transport and energy costs remain a burden: higher flight prices due to jet fuel costs as well as increasing cost pressure in car travel (44% share). However, Germany benefits from strong rail connections to key nearby markets.
  • In response, the GNTB has been strengthening communication in nearby markets since the end of April through a high-reach Expedia campaign, “Next Stop Travel Destination Germany.” In Austria and Switzerland, the marketing of bus travel is also being specifically intensified.


Sources: GNTB Market Intelligence, ETC, EUROCONTROL, Expedia Insights, Amadeus/ ForwardKeys by Forward Data S.L.U. (all rights reserved), IPK World Travel Monitor, MKG Consulting, MMGY TravelSAT, Oxford Economics Limited, 2026, Statistisches Bundesamt, Tourism Economics (BL Forecast 2026 vs. 2025; USA, CN, IN, CA, JP, BR, IL), Tripadvisor Insights, UN Tourism, Financial Times, Associated Press, MMGY's 2026 Portrait of American Travelers™ "Spring Edition", IAE Oil Market Report European Jet Fuels, Deutsche Bahn, The Guardian.

Statements from international GNTB key accounts