GTM Germany Travel Mart™ The largest incoming workshop for Destination Germany

Top representatives of the international travel industry and media landscape from 36 countries will attend the 49th Germany Travel MartTM (GTM) organised by the German National Tourist Board (GNTB) in Essen. From 16 to 18 April 2023 at the GTM they will find out about the latest trends, developments and tourism products in Germany, get to know the region and negotiate business deals for the coming year. The GTM is the most important sales event for German incoming tourism and is held annually as a Green Meeting by the GNTB in cooperation with changing partner regions and cities. The GTM 2023 is hosted by Essen Marketing Gesellschaft mbH (EMG).

Welcome to Essen

Essen, the pulsating metropolis in the heart of the Ruhr region, has been chosen as the venue for the Germany Travel Mart 2023, which scores with its great versatility and surprising insights. Whether art and culture in the top-class museums, theatres or at the UNESCO World Heritage Site Zollverein, hiking or cycling in a rural idyll or shopping and going out in trendy districts - Essen has everything!

More information


Pictures of the workshop and the evening events of this year's GTM 2023 can befound here Link.

Watch the GTM 2023 Showreel here on YouTube

Additional you can find ourTrade Tutorials of the GTM 2023 on YouTube

Trade Tutorial GTM 2023 - This is Essen! by Essen Marketing

Trade Tutorial GTM 2023 - Portrait, highlights and new travel ideas by NRW Tourism

Trade Tutorial GTM 2023 - Emscher, a new place to discover the blue green heart of Germany by Emscher Genossenschaft & Lippe Verband

Trade Tutorial GTM 2023 - Treasures of Nature by GNTB and National Natural Landscapes

Trade Tutorial GTM 2023 - Germany and Europe by rail in 2023 by Deutsche Bahn and Eurail

Trade Tutorial GTM 2023 - Travelling will be more personal and sustainable than ever by Lufthansa

Trade Tutorial GTM 2023 - 250 years of Caspar David Friedrich by Mecklenburg-Vorpommern Tourism

GTM 2023 in Essen

Twitter Live Reportage 2023 (you will find at the top of the page)

Facts & Figures GTM™ 2023 (PDF)(PDF, 0.25 MB)

Press release GTM 2023in German

GTM 2022 in Oberammergau und der Zugspitz Region

Twitter Livereportage 2022

Facts & Figures GTM™ 2022 (PDF)(PDF, 0.25 MB)

Press release GTM™ 2022 (PDF)(PDF, 0.3 MB)in German

In cooperation with