Garmisch-Partenkirchen: Church of St John the Baptist ©DZT (Francesco Carovillano)

Inspiring Germany

Bavaria - inspiration and pure attitude to life

Inspiration and a zest for life. Bright blue skies and crystal-clear lakes. Small Medieval towns and vibrant cities. Bavarian tradition and friendly hospitality. Mysterious forests and snow-capped peaks. Outdoor activities and relaxation. UNESCO World Heritage sites and a wealth of cultural attractions.

Bavarian diversity

In southern Germany, the Free State of Bavaria and its capital Munich wow visitors with their picture-perfect scenic beauty. The area is known for its pristine countryside, clean air, wealth of culture and infamous laid-back Bavarian attitude. Medieval castles, small towns, magnificent palaces, Baroque churches and Bavaria's urban hubs provide the backdrop for traditional events and opera festivals. The traditional and the modern go hand in hand here.

Holidaymakers in need of a relaxing break and sporty types hoping for plenty of activity are sure to appreciate the many crystal-clear rivers and lakes, the national parks and countless nature reserves, the forests and sun-soaked vineyard slopes, the wild and romantic low mountain landscapes and the majestic Alpine summits. Not to mention the Zugspitze, the tallest peak in Germany. The best way to explore the sheer diversity of the countryside in the region is on the many popular tourist routes, such as the Romantic Road, the Castle Road and the German Alpine Road.

World-famous attractions

What are the hallmarks of Bavaria? Countless picturesque villages, Medieval royal seats and we mustn't forget Munich, the region's capital. Then there's magnificent palaces and Baroque-style churches, Medieval abbeys and imposing castles. Internationally renowned attractions include King Ludwig II's Neuschwanstein Castle and the Wieskirche Pilgrimage Church (a UNESCO World Heritage Site along with the Roman Limes, Würzburg, Bamberg, Regensburg, the Water Management System of Augsburg, the Margravial Opera House in Bayreuth and the Prehistoric Pile Dwellings around the Alps). There are more than 100,000 architectural monuments, over 1,200 museums and collections, 40 high-end theatres and opera venues across the whole of Bavaria. So there are plenty of locations for traditional events such as the Oktoberfest in Munich, the Landshut Wedding historical pageant, the Oberammergau Passion Plays and the Christmas market in Nuremberg. But it takes more than just beautiful scenery and cultural diversity to keep attracting swathes of visitors to the region year after year. Luckily, Bavaria is known for its varied range of high-end packages with a focus on wellness, families, nature (summer and winter), culture and cities, food and drink and business travel that travellers know they can depend on.


Explore the surroundings